Commerce Objective And Theory Questions And Answers.
Commerce OBJ:
1-10: DCBABDDBBB
11-20: ABDBDCCCCD
21-30: BACCABABBC
31-40: ABCADDDADA
41-50: CCBBCAAABB
THEORY ANSWERS
1a)
i)
The nature of goods and services: Some goods and services are suitable for large scale production while others cannot produced on large scale.
ii)
Increase cost of production: If cost of production is increasing as a result of high cost of inputs, division of labour cannot be possible.
1b)
i)Higher productivity
ii)Simplified training
iii)Greater cooperation
1c)
i)Monotony
ii)Lack of responsibility
iii)Lack of job pride
iv)Too much interdependence
v)Limited market
2a)
i)accessibility to the retail outlet for example is it close to the road so people can easily reach it not in some back alleyway
ii)target group of customers to be attracted
iii)competition from other retail outlets
iv)The development potential of the area in case of future expansion plans
v)nearness to customers
2b)
i)
Assembling: The wholesaler buys goods from different manufacturers producing the same line of goods. He assembles them in his warehouse for the purpose of sale to the retailers.
ii)
Storage: A wholesaler stores the goods in his warehouse.
He makes them available in proper and required quantities as and when they are required by retailer.
iii)
Grading and Packing: A wholesaler sorts out the goods according to their quality size, shape, content etc and then packs them carefully to sell them to the retailer.
iv)
Transportation: Wholesaler buys goods in bulk from the producers and transports them in his own go down. The wholesaler also provides the facility of transporting the goods from
warehouse to the retailer shop.
v)
Financing: This is an important function of a wholesaler. A wholesaler used goods on cash from the producers and sells on credit to the retailers. In this way, the financing facilities to trade transaction.
5a)
i)
Helpful in planning: marketing provides information to management related with planning for future programmers.
ii)
Helpful in making profit: Marketing can generate revenue at a cost which will leave some surplus in the form of net profits.
iii)
Helpful in distribution: in business organization marketing department provides information about quantity, time, means and medium of transportation etc. of delivery of goods in different places.
iv)
Helpful in exchanging information: Marketing plays an important role for exchanging information among consumers and firms.
v)
Formation of goodwill: through marketing activities business organization can serve its customers according to their demand, taste and habits at reasonable price.
5b)
i)
Advertising: The masses of customers dispersed geographically can be reached with the Promotional Tools of advertising, which can be repeated for a number of times. The popularity, size and success of the selling organization are enhanced by the large scale advertising.
ii)
Personal Selling: At certain stages of the buying process, personal selling is the most effective promotion tool in creating customer’s preferences, convictions and actions.
iii)
Sales Promotion: These Promotional tools include sales promotion which further contains a broad assortment of elements like Coupons, Cent-off Deals Premiums.
iv)
Public Relations: Public relations are much different from the ads and they are more influential than these ads.
iv)
Direct Marketing: Direct marketing may take the following forms. Telemarketing, Electronic Marketing, Online Marketing, Direct Mail.
6a)
Second tier security market is a market where buying and of existing securities of companies take place.
6b)
i)It is an avenue for companies, investors to raise capital.
ii)The market provides opportunity for buying and selling of shares of companies.
iii)SSM affords investors the opportunity of assessing the profitability and efficiency of companies in order to know which company to invest.
iv)Investors are provided with the opportunity of obtaining loans.
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